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Nickelodeon Nation: The History, Politics, and Economics of America s Only TV Channel for Kids
Nickelodeon Nation: The History, Politics, and Economics of America's Only TV Channel for Kids

Paperback from NYU Press
Media Published: 2004-02-01
ISBN: 0814736521

Nickelodeon is the highest rated daytime channel in the country, and its cultural influence has grown at an astounding pace. Why are Nickelodeon shows so popular? How are they developed and marketed? And where do they fit in the economic picture of the children's media industry? Nickelodeon Nation, the first major study of the only TV channel just for children, investigates these questions.

Intended for a wide range of readers and illustrated thorughout, the essays in Nickelodeon Nation are grouped into four sections: economics and marketing; the production process; programs and politics; and viewers. The contributors--who include a former employee in Nick's animation department, an investigative journalist, a developmental pyschologist who helped develop Blue's Clues, and television and cultural studies scholors--show how Nickelodeon succeeds, in large part, by simultaneously satisfying both children and adults. For kids, Nick offers gross-out jokes and no-holds-barred goofiness, while for adults it offers a violence-free world, ethnic and racial diversity, and gender parity. Nick gives kids the fun they want by gently violating adult ideas of propriety, and satisfies adults by conforming to their vision of "quality" children's programming.

Nickelodeon Nation shows how, in only twenty years, Nickelodeon has transformed itself from the "green vegetable network"--distasteful for kids but "good for them," according to parents--into a super-cool network with some of the most successful shows on the air. This ground-breaking collection fills a major gap in our understanding of both contemporary children's culture and the television industry.

Contributors include: Daniel R. Anderson, Sarah Banet-Weiser, Henry Jenkins, Mark Langer, Vicki Mayer, Susan Murray, Heather Hendershot, Norma Pecora, Kevin S. Sandler, Ellen Seiter, Linda Simensky, and Mimi Swartz.

 
Best of Nickelodeon (Nick How To Draw)
Best of Nickelodeon (Nick How To Draw)
by The Creative Team at Walter Foster Publishing, Steve Crespo, Heather Martinez
Paperback from Walter Foster
ISBN: 1560108487
Now your children can learn to draw their favorite Nicktoon TV and film characters all from one super-amazing book! Inside, children will find personalities from SpongeBob SquarePants; The Fairly OddParents; The Adventures of Jimmy Neutron, Boy Genius; Rocket Power; and Rugrats. And, with simple, step-by-step illustrations to guide children along the way, learning to draw these Nickelodeon stars has never been easier. Because the book features Nickelodeon's own professional artists, your kids will be learning drawing skills from the very best! How to Draw the Best of Nickelodeon is perfect for anyone interested in the fascinating world of cartooning.
 
Kids Rule!: Nickelodeon and Consumer Citizenship (Console-ing Passions)
Kids Rule!: Nickelodeon and Consumer Citizenship (Console-ing Passions)
by Sarah Banet-Weiser
Paperback from Duke University Press Books
ISBN: 0822339935
In Kids Rule! Sarah Banet-Weiser examines the cable network Nickelodeon in order to rethink the relationship between children, media, citizenship, and consumerism. Nickelodeon is arguably the most commercially successful cable network ever. Broadcasting original programs such as Dora the Explorer, SpongeBob SquarePants, and Rugrats (and producing related movies, Web sites, and merchandise), Nickelodeon has worked aggressively to claim and maintain its position as the preeminent creator and distributor of television programs for America's young children, tweens, and teens. Banet-Weiser argues that a key to its success is its construction of children as citizens within a commercial context. The network's self-conscious engagement with kids--its creation of a "Nickelodeon Nation" offering choices and empowerment within a world structured by rigid adult rules--combines an appeal to kids' formidable purchasing power with assertions of their political and cultural power.

Banet-Weiser draws on interviews with nearly fifty children as well as with network professionals; coverage of Nickelodeon in both trade and mass media publications; and analysis of the network's programs. She provides an overview of the media industry within which Nickelodeon emerged in the early 1980s as well as a detailed investigation of its brand-development strategies. She also explores Nickelodeon's commitment to "girl power," its ambivalent stance on multiculturalism and diversity, and its oft-remarked appeal to adult viewers. Banet-Weiser does not condemn commercial culture nor dismiss the opportunities for community and belonging it can facilitate. Rather she contends that in the contemporary media environment, the discourses of political citizenship and commercial citizenship so thoroughly inform one another that they must be analyzed in tandem. Together they play a fundamental role in structuring children's interactions with television.

 
The Nick Dictionary
The Nick Dictionary
by Nickelodeon
Hardcover from Chronicle Books
ISBN: 0811849538

The world of words comes to life in The Nick Dictionary! This dictionary is a language-building resource with hundreds of words to challenge and engage young readers. Fully illustrated and featuring favorite Nickelodeon characters, this 160-page picture dictionary is a valuable tool to help develop spelling, vocabulary, and language skills, one that both children and their families will enjoy.

 
How to Draw Nickelodeon Avatar: The Last Airbender
How to Draw Nickelodeon Avatar: The Last Airbender

Paperback from Walter Foster
ISBN: 1560107839
Step-by-step instructions for drawing 12 characters, including Aang, Appa, and Momo

This how-to-draw book features characters from Nickelodeon's newest hit show Avatar: The Last Airbender. Now anyone can enter into the world of "benders" and learn to draw Aang, the last Avatar, and his friends with ease. From Appa the flying bison and Momo the pet lemur to Fire Lord Ozai and his son Prince Zuko, everyone's favorite characters are featured inside. Each drawing step begins with a line of action, so it's easy for artists of all skill levels to get started. Then simple shapes and techniques are used to add details and definition. Plus, each new step appears in blue, so artists know exactly what to draw next. And as they learn to draw, kids will be doubly entertained by the helpful tips and fun facts about each character.

 
Stir, Squirt, Sizzle: A Nick Cookbook
Stir, Squirt, Sizzle: A Nick Cookbook
by Chronicle Books, Nickelodeon
Spiral-bound
 

What's cookin' in the kitchen? Let the kids decide! These delicious recipes from crispy Crimson Chin-ken Nuggets and ooey-gooey Marianne's Mac 'n' Cheez to rich and chewy Bikini Bottom Butterscotch Brownies are sure to tempt even the pickiest eatersand the most discerning cooks!

 
Nickelodeon City: Pittsburgh at the Movies, 1905-1929
Nickelodeon City: Pittsburgh at the Movies, 1905-1929
by Michael Aronson
Paperback from University of Pittsburgh Press
ISBN: 0822961091
From the 1905 opening of the wildly popular, eponymous Nickelodeon in the city's downtown to the subsequent outgrowth of nickel theaters in nearly all of its neighborhoods, Pittsburgh proved to be perfect for the movies. Its urban industrial environment was a melting pot of ethnic, economic, and cultural forces--a "wellspring" for the development of movie culture--and nickelodeons offered citizens an inexpensive respite and handy escape from the harsh realities of the industrial world.
Nickelodeon City provides a detailed view inside the city's early film trade, with insights into the politics and business dealings of the burgeoning industry. Drawing from the pages of the Pittsburgh Moving Picture Bulletin, the first known regional trade journal for the movie business, Michael Aronson profiles the major promoters in Pittsburgh, as well as many lesser-known ordinary theater owners, suppliers, and patrons. He examines early film promotion, distribution, and exhibition, and reveals the earliest forms of state censorship and the ensuing political lobbying and manipulation attempted by members of the movie trade. Aronson also explores the emergence of local exhibitor-based cinema, in which the exhibitor assumed control of the content and production of film, blurring the lines between production, consumption, and local and mass media.
Nickelodeon City offers a fascinating and intimate view of a city and the socioeconomic factors that allowed an infant film industry to blossom, as well as the unique cultural fabric and neighborhood ties that kept nickelodeons prospering even after Hollywood took the industry by storm.
 
Dora s Book of Manners (Dora the Explorer - Nickelodeon Big Beginnings)
Dora's Book of Manners (Dora the Explorer - Nickelodeon Big Beginnings)
by Christine Ricci
Paperback from Simon Spotlight/Nickelodeon
ISBN: 1442420685

When the Grumpy Old Troll has a fight with his friend Mouse, he doesn't know how to apologize. It's Dora and Boots to the rescue--with a quick lesson on manners!
 
Dora the Explorer Movie Theater Storybook and Movie Projector (Nickelodeon Dora the Explorer)
Dora the Explorer Movie Theater Storybook & Movie Projector (Nickelodeon Dora the Explorer)
by Ruth Koeppel
Hardcover from Reader's Digest
ISBN: 0794416721

¡Vámonos! Let's go! Kids will love accompanying Dora the Explorer, Boots, and all their friends on their adventures, based on five stories from the hit TV show. This book contains five exciting episode-based stories, as well as a unique movie projector shaped like Backpack. The projector has five picture disks that let readers and their parents project images on the wall as the story is read. The five new stories featured are Give Us Back Our Treasure, Dora's Fairytale Adventure, Star Mountain, Dora and Diego to the Rescue, and Dora Saves the Mermaids.
 
SpongeBob Goes Green!: An Earth-Friendly Adventure Little Green Nickelodeon (Spongebob Squarepants (8x8))
SpongeBob Goes Green!: An Earth-Friendly Adventure / Little Green Nickelodeon (Spongebob Squarepants (8x8))
by Molly Reisner
Paperback from Simon Spotlight/Nickelodeon
ISBN: 1416949852

SpongeBob celebrates the Earth with an eco-friendly 8 x 8 story! Includes easy green tips for kids! Right in time for Earth Day (April 22, 2009), SpongeBob is going green in this original, environment-friendly story packed with green goodness! When Mr. Krabs decides to open a pool outside the Krusty Krab to make some extra clams, he puts SpongeBob in charge of pool duty. But the weather doesn't seem to be cooperating, and it's still too cold to tempt people into swimming. So....SpongeBob decides to speed up the warm weather by pumping carbon dioxide into the environment. Little does SpongeBob know, he's messing with Mother Nature in a big way and bringing Global Warming on Bikini Bottom! Soon it's sweltering hot, and everyone has to pack up and move. Can SpongeBob reverse Global Warming and save the Bikini Bottom environment? Will he learn his lesson and start respecting Mother Nature? Find out in this green-themed 8 x 8! This book will be printed on 100% post-consumer waste recycled paper with soy ink. The paper is FSC certified. FSC certified paper is paper that's certified by the Forest Stewardship Council-- a non-profit organization devoted to making sure that paper comes from forests that are well managed, maintained, replenished, and where soil and waterways are protected.
 

 
 
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